Giorgio Fresh Co. and Country Fresh Mushrooms have entered into a business transaction whereby Giorgio will acquire certain assets and assume certain operations of the Country Fresh business, including the operation of Country Fresh’s packing operations in Arizona and Pennsylvania, as well as Country Fresh’s mushroom distribution and sales operations.
Many of the mushroom growers who comprised the Country Fresh cooperative have entered into agreements to supply mushrooms to Giorgio. Country Fresh’s sales and customer service teams will become a part of the Giorgio team and the Country Fresh brand will continue in the marketplace. In addition, CF Logistics LLC will operate as a division of Giorgio Foods Xpress LLC.
“Country Fresh has a great history in the mushroom industry and we are excited to integrate their fresh mushroom business into the Giorgio family,” said Joe Caldwell, president of Giorgio Fresh Co. “We will work closely to continue to provide all of our customers with the highest level of quality and service.”
“Working together with Giorgio will allow us to better serve our customers and help them grow their mushroom category,” said Ed Leo, chief executive officer of Country Fresh Mushroom Co. “We fully expect to execute a seamless transition for everyone.”
Giorgio Fresh, based in Blandon, PA, is a third-generation grower-shipper of a full range of fresh mushrooms, including white, brown, shiitake and oyster. Country Fresh, based in Toughkenamon, PA, is a cooperative of mushroom growers that was started in 1925.