Food Lion is partnering with its customers to help end hunger by offering specially marked Food Lion Feeds bagged apples for sale in its stores. In its sixth year, the bagged apple campaign will help nourish families and their neighbors in need by helping provide more than 1 million meals to end hunger in local communities across Food Lion’s 10-state footprint.
With the sale of each bag through Oct. 1, or while supplies last, Food Lion Feeds will donate five meals to local food banks in partnership with Feeding America. The number of meals donated to each food bank will be based on the number of participating bagged apples sold in each food bank’s service area. The bags will maintain an MVP sale price of $2.99 throughout the campaign.
Through Food Lion Feeds, Food Lion is working to create a better tomorrow by uniting with customers and partners to help eliminate the difficult choices many families are forced to make when they are struggling with hunger. Since 2014, customers have helped donate more than 8 million meals through the sale of the specially marked apples. This year’s bagged apples are anticipated to help provide more than 1 million meals.
“This gala apple bag campaign is one of the many ways that our customers can help to nourish our neighbors in need and set them up for success,” said Emma Inman, director of external communications and community relations at Food Lion. “Additionally, this campaign is a reminder that fresh, nutritious food is a critical component for food banks to fight hunger in the towns and cities we both serve. We look forward to joining with our customers to help nourish our neighbors in need through this year’s apple bag campaign.”